Social Media Posting

59% of moviegoers say social media is their primary source for learning about new films.
— Fandango, Moviegoing Trends & Insights Study Spring 2025

Without Social Media,

Your Film Won’t be Seen

Today’s audiences discover films online.

With over HALF of moviegoers finding new films through social media and *71% more likely to watch a film after seeing it on social platforms, digital marketing is no longer optional - it’s one of the MOST POWERFUL TOOLS for building audience demand and driving results.


What We Do

At IFM, we use audience research, platform data and targeted social media campaigns to connect your film with the right audience in the right location.

Rather than marketing to everyone, we identify who is most likely to watch your film, where they spend their time online, and what content will resonate with them.

The result is a smarter, more efficient campaign that builds awareness, drives engagement, and turns interest into ticket sales, rentals, and purchases.